Factory Direct Flooring secures High-Tech deal

BAhigh-techFactory Direct Flooring has teamed up with BerryAlloc to become the UK's exclusive supplier of its new High-Tech laminate collection.

'This deal really epitomises our ethos at Factory Direct Flooring. We pride ourselves on supplying only the best flooring solutions around and to team up with such a well-established name as BerryAlloc means that our customers can continue to receive the best products at the best prices. To be asked to be the UK's sole supplier is an honour in itself and speaks volumes about our stature in the industry,' says Paul Hambidge, Factory Direct Flooring md.

Christoph Vandermeersch, BerryAlloc national sales manager UK says: 'In our pursuit to bring the world's strongest laminate floor to the general public, BerryAlloc has found the perfect partner in Factory Direct Flooring. By excluding any type of middle–man activity and whilst ensuring the best possible service, we're in a position to guarantee the consumer the best price for this high quality product.'

Customers can choose from the Original and Commercial selections, with each available in more than 100 colours and finishes to match any interior.

The High-Tech collection has already been installed at Heathrow Airport as well as Volkswagen showrooms. Its high resistance design makes it ideal for application in areas of high traffic and heavy wear in both residential and commercial environments. BerryAlloc's unique aluminium locking system make installation quick and easy with a joint strength totalling a 1,200kg.

BerryAlloc is the wood division of Beaulieu International Group and produces it's wood and laminate products in three plants in Belgium, France and Norway, where High-Tech is produced.