Textiles again drive John Lewis home growth
For the second consecutive week textiles was the main driver of an increase in home sales at John Lewis.
Total sales rose by 5.9% to £75.61m in the week to 12 August, with higher sales increases across its three buying sectors than a year ago.
Home sales were up 1.0%. Sales of textiles and home accessories were up 4.9% and sales of gifts, cook and dine products rose by 1.5%,’ said Maggie Porteous, John Lewis shop trade director.
‘Electrical and home technology sales were up 9.2%. Vision saw the biggest growth with sales of TVs up 17.7% and the new Samsung The Frame Art Mode TV proved popular. Communications technology product sales were up 12.7% largely due to sales of Apple MacBooks growing by 53% as a result of matching a competitor's promotion.
‘Fashion sales were up 7.5%, primarily driven by womenswear sales which were up 21.5%, partially due to the mid-week unseasonal weather which drove early demand for outerwear. Sales of menswear products were up 8.1% and we saw strong demand for Paul Smith menswear which had its first full week of sales.’
Home sales for the two week period were up 3.4%.