Hot weather decimates John Lewis home sales
Sales of home products plummeted last week as the hot weather saw consumers enjoy the sun rather then shop.
‘The hot weather which settled over the UK last week resulted in a slowdown in sales as Britain basked in the heatwave. John Lewis sales totalled £73.3m, a decline of -4.3% on a strong week last year,’ says Barry Matheson
John Lewis retail services director.
‘As Britain enjoyed its hottest day of the year on Tuesday with temperatures in excess of 30degC, warm weather items such as natural low tog duvets (up 41%) and outdoor living (up 31.1%) proved popular as customers looked to beat the heat with their purchases.
‘Unsurprisingly it was home cooling products such as fans and air conditioning units were the driving force behind EHT sales, up by over 3000% year on year. The heatwave had a bigger impact on the Fashion and Home categories, which finished at -7.0% and -11.2% respectively as customers chose to make the most of the British summer. A dip in footfall meant that big ticket items had a slower week in home.
Home sales for the 25 week period to 23 July are up 4.1%.