UK becomes Quick-Step's largest European market after massive sales jump
Flooring brand Quick-Step reveals a huge increase in UK sales as parent Unilin confirms plans for its flooring academy in Manchester, as disclosed by Interiors Monthly a year ago.
After a year when holding sales is seen as a major achievement and an improvement in market share, Unilin's Quick-Step flooring and furniture brand has produced a performance that is likely to leave rivals reeling. 2011 saw the UK become the brand's largest European market, once laminate, engineered wood and accessory sales are combined.
The brand saw UK sales soar by 30% last year – a figure expected of an entrant to the market, not such a well-established player.
The importance of the UK was suggested late last year when a switch to more local ranges – a growing trend from European manufacturers – was announced, with Unilin hoping to see even better performance this year.
The news came as Unilin confirmed its 6,500sqft Quick-Step UK training academy would open at Trafford, Manchester in mid-April.
The centre – as revealed by Interiors Monthly a year ago – will offer two levels of qualification, supported by several incentives for qualifying stockists.
For full details see the March issue of Interiors Monthly.