Bed linen proves to be a bright spot for John Lewis
Home sales slipped at John Lewis last week, although some product categories saw double-digit increases.
‘Total sales for the week [to 7 April] were up 3.6% on last year, despite one less day of trade across our shops due to the fall of Easter,’ said Maggie Porteous, John Lewis shop trade director.
‘Home was down 1.4%, although textiles and home accessories were up 5.9% with bed linen up 17%. Cookshop also had a good week (+16%) and hydration, which includes reusable bottles, saw sales rise by 23%.
‘Fashion was down 3.2%, largely due to the cooler weather compared with the same period last year. Cold weather clothing was up 9% with womenswear overall up 1.8%. Premium accessories had a good week, with watches up 27% and handbags also performing well.
EHT was up 15.6% driven by particularly strong sales over Easter. Audio and connected home performed well and vision was also up on last year with customers making the most of the compelling promotions in this buying category. Elsewhere, small electricals had a positive week with coffee machines, food prep and vacuum cleaners all seeing an uplift in sales.’
Home sales for the 10 week period were down 1.8%.