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Spinks springs to victory

Spring manufacturer Sprinks Springs has won The Furniture Makers’ Company’s third annual Export Award, ahead of two other finalists.

Gosling, Ocee International and Spinks Springs were shortlisted for the award.

The judges were impressed how, through the development of an international strategy and continuing to increase investment in the people within each new market, Spinks Springs’ export business has grown by 500% since 2015, with export sales in 2017-2018 reaching £4.89m and now accounting for 17% of its sales.

The company has developed a worldwide export business through its Posturfil and HD micro-springs that act as a comfort layer and replace foam and other filling materials in products such as beds, footwear, upholstery and office furniture.

‘We are delighted to have been granted The Furniture Makers’ Company’s Export Award. We feel that this award reflects our commitment to exporting quality components for bedding, furniture and other markets and the hard work of the Spinks Springs team. We’re pleased to see that our strategy of taking patented innovative components into new international markets has been recognised by such an iconic and prestigious body,’ said Ian Owen, Spinks Springs European sales manager.

‘By implementing a clear export strategy, Spinks Springs has quickly positioned itself as a world leader in innovative spring technology and seen subsequent rapid growth. The key when entering new markets is having the expertise to understand the landscape and through the recruitment of agents and undertaking market research within new territories, Spinks Springs has achieved this. We salute the company’s success in flying the flag for British innovation abroad and Harrison Spinks’ ambition to increase turnover to £100m by 2022, aided by the success of its export business,’ said Hayden Davies, The Furniture Makers’ Company master.

Part of the Manufacturing Guild Mark, the Export Award was launched in 2016 to recognise excellence in promoting and selling British manufactured furniture, bedding and furnishings to overseas markets. The award considers all aspects of how a business operates, including development initiatives, overseas’ markets penetrated, volumes, growth techniques, long-term commitment, and relevant accreditations.

Pictured is Owen receiving the award from Ben Burbidge, Manufacturing Guild Mark chairman.