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As you were for John Lewis as sales drop

John Lewis continued to see lower home sales as the heat continued, despite growth in outdoor furniture and low tog duvets.

The department store chain, in common with many retailers, has seen home sales suffer in recent weeks as the weather deterred shoppers. And this continued in the past week. Sales in the week to 4 August were again hit.

‘Total sales were down 2.1% on the same week last year, primarily due to the hot weather having an impact on trade. Home sales were down 7.3%, but customers buying products for outdoor dining drove sales of Cookshop products up 39% on the same week last year; and sales of outdoor furniture were up 32.2%. We also saw sales of low tog duvets grow by 33% on the same period last year,’ said Barry Matheson, 
John Lewis head of shop trade Scotland and north.

‘Electrical and home technology sales were up 4.3%. Communications technology products were up 4.8% driven by sales of mobile phones, which were up 43% year on year, and increased demand for tablets. Sales of electricals were up 4.0% largely due to very strong sales of fans as customers seek to stay cool in the hot weather.

‘Fashion sales were down 2.9%, however, Beauty, Wellbeing and Leisure sales were up 3.9% and women’s accessories were up 0.4% due to us price matching competitor promotions through our Never Knowingly Undersold policy.’

Home sales for the 27 week period were down by 7.3%.