New sections help lift JFS visitor numbers
The introduction of sleep and lighting themed areas helped swell visitor numbers at the January Furniture Show by 5%, according to organisers.
Exhibitor feedback from furniture suppliers focussed on the quality of buyers and orders committed on site.
‘We set some tough objectives that we wanted to meet to support the investment we made and pleasingly we surpassed every one. We were extremely busy across all four days, booking orders, securing new floor distribution within existing retail partners, opening up new customers and arranging follow up meetings with many new potential stockists. There was a great feeling of optimism permeating the halls, which generated a very positive vibe. For Silentnight, Sealy and Rest Assured it was a great show,’ said Steve Freeman, Silentnight md. The group had returned to the show after a 10 year absence.
The high quality of the retail buyers throughout was constantly commented on by exhibitors, as was their eagerness to buy - given strong trading leading up to Christmas and into the New Year sales period.
‘We’re having a cracking show. The buyers are in positive mood and they’re loving our new products,’ said Karl Walker, Lebus md.
It’s been non-stop from start to finish, we’ve been constantly busy and our new table sets have been show winners,’ said Steve Lamb, Vida Living UK sales director.
‘We’ve had a great response to our new models which contain elements of Parker Knoll’s famed history and at this show we have definitely proved that the brand still has plenty of longevity,’ said Meisha-Grace Nicely, Parker Knoll head of marketing.
‘The reaction we’ve had to this year’s show from both exhibitors and visitors has been overwhelmingly positive. We’re delighted with the great support from our exhibitors who build amazing stands and present inspired new product collections so thoughtfully - together with the huge support from buyers who come in their thousands to source everything they need for their stores, projects and contracts. We’ve already started planning JFS for 2020 and intend to make it even better,’ said Cleere Scamell, JFS event director.