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Revamp for imm cologne

Furnishing exhibition imm cologne is to see a restructuring from next year’s show.

Following the successful introduction to the Pure segment of new themed areas such as Pure Editions and Pure Atmospheres in halls 3, 2 and 11, imm cologne 2020 will see the restructuring of the northern area, which will be known as Home.

This will be divided into three main areas of focus: Home Sleep, Home Scenes and Home Settings.

Home Sleep in Hall 9 will focus on beds and sleping. Home Scenes will focus on upholstery, bedroom and living room furniture across halls 5.2, 6, 10.1 and 10.2. Home Settings will play host to clever furnishing solutions for modern, stylish living. Spread across Halls 4.1, 5.1, 5.2, 7 and 8, Home Settings will have ‘the complete range of clever product solutions in modern material quantities that provide ample storage and versatile usage options for young lifestyles and those fitting out a home for the first time. In addition to stand-alone items of furniture and furnishing systems for the whole living area and bedroom, this is also where you will find specialist lines, household accessories and a wide selection of self-assembly furniture.’

In hall 4.2 Pure Architects will create ‘a walk-in design catalogue for the creative sector.’ According to organisers this will offer ‘exhibitors of innovative room concepts the opportunity to present their new products and innovations in the environment of the lifestyle-oriented Pure segment every two years. Exhibitors from the bathroom segment in particular are offered the unique opportunity to present their creative ideas for modern bathrooms in this themed area in the context of an international interiors show. With smart living, imm cologne is taking up another important future issue. The focus here is on technical lighting, connectivity, digitalisation and smart homes, and how these new technologies are having an impact on the design of living spaces – and how interior design is responding.’

‘With the new concept, we’re boosting the trade fair’s function to offer orientation and transparency,’ says Matthias Pollmann, Koelnmesse vice president trade fair management.