Carpet promotions prove profitable for John Lewis
Even though customers responded well to recent carpet sales at John Lewis, Home sales are still decreasing for the year.
'Total sales for the week [to 1 June] were down 3.5% due to a combination of the impact of warm weather and we were also annualising price matching competitor activity.
Fashion sales were down 0.6%, however Menswear was up 14% and own brand Womenswear was up 3.1%.
Home sales were down 1.4% on last year. However Furniture and Flooring sales were up 6.5% as customers took advantage of carpet promotions. Gifting sales were up 5.5%, primarily driven by sales of candles and our Find Keep Give gifting range.
Electrical and Home Technology sales were down 8.5% as we annualised against last year’s World Cup sales.'
Craig Inglis, Customer Director, John Lewis & Partners
Home sales for the 18 week period were down 4.9%.