Student success fails to lift John Lewis
John Lewis suffered an almost double-digit fall in home sales in the past week, despite success in the student market.
Total sales were down 5.5% in the week to 7 September.
on the same week last year.
‘Home sales were down 9.1%. However, our own brand House range had its biggest week this year as students prepared for university and Off to Uni sales were up 26% week on week,’ says Berangere Michel, John Lewis operations director.
‘Fashion sales were down 4.9%, due to the annualising of the launch of John Lewis & Partners Womenswear collection. Beauty, wellbeing and leisure was up 3%, as we price matched a competitor event.
‘Electrical and home technology sales were down 3.5%, however sales of large electricals were up 1.5% as customers continued to shop for cooking products.’
Home sales for the 32 week period were down 4.3%.