Duty: partner to ensure fairness and transparency for consumers

In a competitive retail landscape where increasing the bottom line is key, navigating regulatory laws, such as Consumer Duty, can be complex. For V12 Retail Finance, it’s not just about being a leading retail finance provider: V12 is a proactive partner dedicated to supporting your growth, helping you and your business, and in turn, enhancing your customer relationships.

‘This has never been more important as retailers across the UK face the dual challenge of delivering exceptional customer experiences while understanding and adhering to financial regulations. With the Financial Conduct Authority’s Consumer Duty standards now firmly established, ensuring fairness and transparency for consumers isn’t just advisable, it’s mandatory. Therefore, partnering with a trusted finance provider is crucial,’ says Beth Jones, V12 Retail Finance marketing manager.

Cheerful excited mature mother and adult daughter in casual clothing standing in corridor of mall and discussing clothing of mannequins

‘V12 Retail Finance stands out precisely because we don’t just understand these challenges, we live and breathe them. Our commitment extends beyond transactional relationships; we are a responsive and proactive ally to each retailer we partner with. This means providing not just financial solutions and the service you deserve but everything in between that helps keep your business both compliant and competitive.

‘Our extensive experience in consumer finance equips us to provide tailored guidance and solutions aligned with Consumer Duty obligations. Regular communication, transparent processes and detailed regulatory insights are at the core of our partnership ethos, empowering retailers to confidently offer finance to their customers. Our Specialist Introducer Oversight Team provides industry-leading expertise, sharing a wealth of knowledge and insight into regulatory requirements, helping to support retailers beyond achieving sales.’

A young successful sales assistant in uniform with a tablet in his hands against the background of the interior of the hall in a home appliances and electronics store.

Jones says existing V12 partners will be familiar with its approach: bespoke training, regular catch-ups and reviews, and dedicated account managers are all standard. Partners benefit from ongoing support designed specifically to enhance customer interactions and streamline processes.

‘From initial setup to day-to-day operations, V12 Retail Finance is actively involved in optimising your finance offerings to enhance the outcome for your customers. For retailers considering V12 as a potential partner, our promise is clear. Choosing V12 means aligning with a finance provider renowned for our proactive approach, transparency and comprehensive support trusted by many of the UK’s leading retailers.

‘We understand that successful retail finance is not just the ability to provide ways your customers can make that all-important purchase: it’s also about building trust. It’s all about you being safe in the knowledge you’re working with a provider who can help your business to consistently enhance your customers’ purchasing experience. In partnering with V12 Retail Finance, retailers gain not just a finance provider, but a trusted ally, fully invested in your long-term growth and success.’

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