Mattress is a box brand Emma – The Sleep Company is to lay off almost a fifth of its workforce as it expects no growth this year.
Some 200 positions will be affected – 18% of staff.
‘As managing directors and founders of Emma, Manuel and I take full responsibility for this decision. Emma’s original plan for 2024 was aimed at business expansion and diversification of our product portfolio. We have implemented new systems in operations and finance to ensure that we can continue to provide our customers with excellent service as we grow. However, the transition to these new systems proved to be more complex than expected and led to operational challenges,’ says Dennis Schmoltzi, Emma ceo and co-founder.
‘At the same time, market conditions were less favourable than expected. The global economy has been volatile in recent years and has significantly affected the e-commerce and home and living industries. In view of these factors, we have adjusted our plans and are planning no growth for the full year.
‘Consequently, we must also align our organisational structure with this strategy. We deeply regret the impact this decision has had on our employees and are committed to ensuring a fair and supportive process for all affected Emmies. We are deeply grateful for their remarkable contributions to our team, our culture and our customers.’
The job losses were first reported by German magazine Moebel Fertigung.
