A pavilion for new BFM members and members exhibiting for the first time will be part of next year’s January Furniture Show.
There will also be a Club BFM area in the VIP suite as part of the association’s renewed partnership with show organiser Clarion Events.
‘This collaboration supports the status of JFS as a landmark event in the industry calendar, as well as ensuring the show continues to evolve with the introduction of the Club BFM area and the new exhibitors’ pavilion,’ says Phil Spademan, BFM md.
‘One of the many benefits of our partnership with Clarion will be a range of discounts for exhibiting members, including 7.5% off for the first show and 5% thereafter. We also welcome its support of our Future of Furniture awards.’
‘I am delighted about the strengthening of the ongoing collaboration between the January Furniture Show and BFM. This updated partnership represents Clarion’s commitment to supporting and championing the British furniture industry by creating the UK’s largest platform for BFM’s members to connect and do business. This year I look forward to seeing the launch of the BFM pavilion, extension of the VIP programme and offering, as well as a more joined up marketing approach and focus on highlighting British furniture manufacturers,’ says Zoe Bonser, Clarion Events retail division portfolio director.
‘I am confident that this renewed partnership will not only leverage BFM members presence in the industry, but will also foster a deeper sense of connection between buyers, sellers and the wider furniture and design community, setting the stage for a successful and productive show in 2024.’
