Bed brand Emma has opened a business centre at Cranmore Park in Solihull.
The space displays Emma’s UK retail collection.
‘We’re extremely pleased that Emma has chosen to launch its new range within a dedicated business centre space at Cranmore Park as it looks to build on the success of its direct-to-customer brand with a new shop-floor venture. AIS members have given great feedback on the new range and Emma will be showcasing the new range again for members at the AIS Bed Show, which is taking place at Cranmore Park on 22-23 June. All government guidelines and safety measures will be strictly observed at this event,’ says Julian Cox, AIS director of furniture and home.
Cox and Rachel Brown, AIS bed and category selector were the first to see the collection, alongside Shaun Duffy, Emma senior sales manager and Neil Robinson, Emma country sales director – retail UK & Ireland.
