Family-owned furniture and flooring retailer Fairway Furniture is to invest £1.5m revamping its flagship store.
The four-store chain will remove all of the existing interior of its Plymouth branch and replace it with a new layout, allowing for a wider range product range within a fresh, contemporary shop-fit design.
Work will begin next month and is scheduled to last for six months. Ahead of the work a three-week refurbishment sale will be held.
The phased scope of the refurbishment will see the store trade from about 75% of its usual floorspace throughout the project’s four phases.
The sixth-generation family business had begun planning the revamp before the Pandemic, but action was postponed until 2023.
‘Now is a great time to invest in our store estate after the turbulence of recent years and we are delighted to be making such a big investment into the city where the company first started. As the biggest furniture store in the region, we believe that this exciting new store design will make it a genuine destination for the area’s furniture buyers, encompassing both existing and new demographic groups,’ says Peter Harding, Fairway Furniture md.
‘The design work for this project began before the Pandemic when we engaged Somerset-based retail designer Spaceworks Interiors to develop an initial concept for a new store layout. The upheaval of the Pandemic meant we deferred taking it further, but in 2023 we commenced more detailed work and took the decision to target a spring 2024 start date.’
