Heimtextil: LdP boosts recycling and sets outdoor target

Heimtextil kicked off with the largest gathering of flooring companies at the show in living memory.

Among them, Louis De Poortere introduced the second generation of its Ecorugs collection, increasing the amount of recycled polyester to 40%

For this year, Louis De Poortere has also tested selected styles as being suitable for outdoor use. Popular designs like Madmen’s Cracks, Griff and Jacob’s Ladder and Fading World’s Medallion can now be used outdoors.

By 2026, Louis De Poortere plans for every Ecorug to be outdoor-ready.

The Frankfurt exhibition saw Ecorugs gain new designs: Antiquarian was expanded with Suzani, Tabriz, Kasak and Antalia while Madmen was boosted with Sol and Virgin Land.

Louis De Poortere has also expanded Structures with Berber and Craft with Ribbon.

‘As well as the improvement in recycled content, these new designs further enhance our Ecorugs 2025 collection – the traditional introductions are particularly beautiful. What’s more, the suitability for outdoor use in some of our best-selling designs should create some new opportunities for our customers to capitalise on the growing popularity of outdoor living spaces,’ says Alan Russell, Louis De Poortere sales director.

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