Laura Ashley has seen ‘buoyant’ home sales in the last quarter after the chain enjoyed a double-digit sales rise last year.
‘Big-ticket home sales remained buoyant [in Q1 2026], with strong momentum in key areas such as upholstery and lighting. Newness across furniture and bed linen were also well received, contributing meaningfully to overall performance,’ says owner Marquee Brands.
‘Performance across all of Laura Ashley’s channels has been robust. Sales rose 15% year on year [across all product categories], with Q4 delivering a particularly strong trading period across both bricks and mortar and online, reflecting the success of a joined-up retail strategy.’
Turnover and profit figures were not disclosed.
‘The Thurrock store, which opened in September 2025, has demonstrated strong customer engagement, validating Laura Ashley’s return to the high street as a destination for accessible lifestyle living and this momentum has paved the way for further store presence over the coming year,’ says Marque Brands.
‘2025 marked a decisive turning point, with strong commercial performance, expanded retail presence and a clear roadmap for future growth across categories and territories.
‘Global growth has also further strengthened Laura Ashley’s revival, with significant progress across Asia and North America. Key markets include South Korea with further store openings and continued expansion planned, Japan and an expansion of the fashion offering with a womenswear collaboration in the pipeline, as well as growing the brand’s offering across the United States. This measured but ambitious expansion ensures Laura Ashley continues to evolve as a holistic lifestyle brand.’
