The team behind LeoLine, including the brand’s dedicated area business managers, merchandisers and support staff, are delighted to have been voted as the industry’s Best Vinyl Manufacturer by readers of Interiors Monthly.
With cushion vinyl floors that set the benchmark for affordability, practicality and style, LeoLine has built a reputation as a market leader. In 2022, the brand launched its new identity with a vision to ‘make rolled vinyl the contemporary and savvy way to create the floor you want’. Since then, it has brought new collections to the market that fulfil this vision, and it continues to make cushion vinyl a great proposition for homeowners looking for a floor that’s affordable and doesn’t compromise on design.
This is best shown in the new Woodline range, which captures the popularity of painted wood floors and adds its own unique touch. With LeoLine’s ‘endless’ design, Woodline makes it easy to get a striking painted-floor look in any room, adding the brand’s trademark affordability for a really accessible, high design look in all kinds of home.
‘We’re thrilled to once again be voted as the Best Vinyl Manufacturer. It’s not only a reflection of the effort we put into developing our collections but also testament to the continued efforts of our area business managers, merchandisers and support staff to serve our loyal network of retailers across the country,’ says Stuart Reeves, LeoLine UK sales and marketing director.
For the future, LeoLine will soon to launch a new Premium Display option for stores looking to capitalise on its strong branding and appealing flooring options. Shown at May’s INDX National Flooring Show, the display is a free standing wall unit that ‘floats’ LeoLine’s stylish floors, featuring built-in lighting to highlight the product. It comes with a range of enhanced service benefits, including being the first to receive new product updates; a dedicated brand manager; premier retailer listing on the LeoLine website, and exclusive access to incentives and promotions.
Once again, LeoLine has proved that creating unique floors for everyone’s personality and giving retailers the service and support they need for belief in the brand is a winning formula.
