• Abingdon

Likewise reports sales up by 10.2% in first half of 2025

UK flooring distributor, Likewise Group plc,  demonstrated double digit growth in the first half of 2025 as it continues to push towards a £200 million annual turnover.

Interim results for the six months to 30 June 2025 show the Birmingham-based business increased total sales revenue by 10.2% to £77.9 million. Sales in Likewise branded businesses grew by 14.1%.

The growth came despite challenging market conditions, compounded by a particularly hot late Spring and Summer.

Chief executive Tony Brewer said: ““Notwithstanding the particularly hot weather taking the edge off our sales growth, Likewise Group has achieved a very strong  performance in the first eight months, including July and August with like-for-like sales improving by 10.2%.

“We have created the foundations to benefit from the typically busier Autumn period.”

He pointed out that key to the strong performance was the extensive sales and marketing initiatives, including the appointment of 21 new sales executives in the last 18 months.

“The teams are supported by the established logistics network in both Likewise Floors and Valley Wholesale Carpets. These businesses have many opportunities ahead and undoubtedly are on a trajectory to continue to make exponential gains in market share,” he said.

Underlying profit before tax increased by 120.0% to £0.74 million due to the higher sales revenue.

Mr Brewer added: “This indicates that Likewise Group is well on course to achieve current market forecasts, including absorbing the increased National Insurance Contribution cost following the Autumn 2024 budget.”

Likewise has invested in a new freehold Logistics Centre in Plymouth which was completed in February this year while also creating additional cutting and processing capacity in both its Glasgow and Derby sites.

Importantly, planning permission has now been granted to extend the Newport facility into a Distribution Hub. This will be operational in the second half of 2026 and will allow Likewise Group to deliver its growth objectives for next year. 

Mr Brewer said: “These investments can ultimately increase our cutting capacity by over 40% which will allow the group to process and deliver sales revenue well in excess of £200 million. 

“The board is now considering additional investment to capitalise on market opportunities to take sales revenue over £250 million. 

“This includes developing a clearly defined five year plan of investment in organic growth while maintaining the flexibility to take advantage of opportunities that may arise. 

“As Likewise has become more established, we have attracted additional strategic supplier partners, and this has been particularly evident from the fourth quarter of 2024 and made a really meaningful contribution to 2025. 

The financial results announced Tuesday 9 September 2025 show that underlying EBITDA increased by 21.0% to £4.4 million, underlying profit from operations increased by 38.4% to £1.67 million and underlying profit before tax increased by 120% to £0.74 million.

The first half of the year saw positive cash generation of £5.2 million from operating activities.

Mr Brewer concluded: “We have created the foundations to benefit from the typically busier Autumn period. The management and sales teams are poised to take advantage of these extensive opportunities supported by staff throughout our businesses. We thank everyone for their hard work and contribution to the group. 

“We very much appreciate and thank our suppliers, customers, shareholders and all stakeholders for their continued support.

“Likewise Group is in a particularly strong position to capitalise on the many opportunities, which provide a very exciting future for all involved.”


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