Make it simple: Julian Bowen has invested in new products, ease of ordering and stock levels
In the ever-evolving landscape of the furniture market, Julian Bowen remains steadfast in its commitment to excellence and continuous growth. The company continues to expand its offerings while upholding its dedication to quality, exceptional value and outstanding customer service.
This year the company is launching more than 200 designs across all categories of home, reflecting emerging trends as it looks to set new standards, consistently staying ahead of the curve.
Julian Bowen’s commitment to innovation is clear in its expanded occasional and dining collections, looking to define modern luxury. The Miami Table is crafted from sintered stone in a choice of slate grey or marble white effects. Soon to debut is the Louis dining and occasional collection, with distinctive fluted detailing and a matt black finish.
The brand’s dedication to children’s bedroom furniture is unwavering, with more than 10 new ranges so far in 2024 tailored to ignite young imaginations. From the whimsical Hazel low sleeper bed to the luxurious Daytona bed and the adventurous Atlantis Car Racing and Tourer bed. The business has supported the launches with a significant stock investment and continues to target a minimum 95% in stock on all key selling lines and 85% in stock on all other lines.
The launch of its advanced self-service ordering platform offers retailers convenience and flexibility, with a discount offer for customers signing up and placing their first order. This platform allows users to access real-time product stock levels, manage their account and place orders 24/7, along with options for exploring top-performing products and creating personalised favourites, streamlining the ordering process and enhancing the overall user experience.
The company has also released its new catalogue, issue 32, for the upstairs and downstairs collections, showcasing the latest product launches and providing a comprehensive overview of the company’s extensive range. By combining the efficiency of digital technology with the tangible appeal of traditional print media, the business continues to redefine customer-focused service in the furniture industry.
This ongoing evolution reflects Julian Bowen’s commitment to innovation, addressing the ever-changing needs of its customers. By offering simpler and more accessible purchasing options, it is reinforcing its commitment to customer satisfaction and emphasising its mission to maintain excellence and stay at the forefront of the furniture industry.
