‘This was Associated Carpet Group’s seventh Platinum Event supplier show – and the first time at The Hilton at St George’s Park, the home of the England FA – and proved again to be hugely successful,’ says Jon Richardson, ACG group development manager.
‘The Platinum Event has gathered momentum annually, which resulted in this year’s event being the largest the group has hosted, with 28 manufacturers exhibiting and more than 160 attendees. Held to coincide with the group’s 40th anniversary, it began on the Friday with a golf day for members and suppliers at the nearby Mickleover Golf Club, followed by a buffet and casino evening.
‘Saturday was the main showcase, and the Platinum Event was followed by a sumptuous three-course gala dinner for over 200 people.’
The show is exclusive for members and provides ‘on-the-day’ deals designed to help members secure more orders whilst increasing margin, and is held in conjunction with the group’s Smart Choice brand. Members who took advantage of all of the whole weekend’s activities also received significantly subsidised hotel accommodation and were able to enjoy the hotel’s superb spa facilities.
As a continuation of the group’s anniversary celebrations, ACG is taking 80 retailers – along with representation from 10 suppliers – to Palma for four nights in June, which marks the culmination of a 40th-year group promotion held last year.
