• Abingdon

Retailer set for Swyft expansion

Swyft7262

Swyft will open its second store in less than 10 months next week, as it gears up for further expansion.

   The retailer will open a branch in Battersea, London on 16 July.

   ‘When we launched Swyft, our mission was always to make buying furniture simpler. We built the brand around fast delivery, thoughtful design and products that fit seamlessly into modern life. Opening our first store in Islington showed us how valuable it is for customers to see, touch and experience our designs in person,’ says Keiran Hewkin, Swyft ceo and co-founder.

   ‘Less than 10 months after having no bricks-and-mortar presence, we’re now expanding our physical stores across London to give customers even more ways to discover Swyft.’

   Battersea is set to be followed by stores in Westfields Stratford and Westfields White City later this summer, before the wider expansion outside London planned for next year.

   From its original sofa range, Swyft has widened its offer to include beds, dining, home office, lighting and accessories. 


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