Bed brand Simba Sleep has widened its direct to consumer credit offer with an option for customers who can’t access or are declined by prime lenders.
The company already offered credit from V12, SplitIt and PayPal Credit and has turned to Snap for the latest offer.
‘We want to make better sleep accessible to everyone. Offering flexible finance is one of the most impactful ways to give our customers more choice and confidence when shopping. Partnering with Snap Finance means we can reach more people and make it easier for them to invest in quality sleep products, without compromise. Snap’s ability to turn the partnership around and go live in just three weeks was hugely appealing to us, as it meant we could bring this wider accessibility to more customers faster than ever before,’ says Jon Moore, Simba Sleep marketing and ecommerce director.
Simba will also use Snap’s virtual card solution within its CRM channels, including email, SMS and follow-up calls, to re-engage declined customers and offer an alternative route to complete their purchase.
‘Our technology allows retailers to approve more customers responsibly while improving conversion and average order value. We’re proud to play a part in helping people invest in better sleep and a better quality of life,’ says Andy Smith, Snap Finance UK ceo.
