• Abingdon

Sofa Club seeks search success

Sofa Club has turned to a fashion SEO agency to boost online search success.

The retailer has named Verde Digital to deliver services, including on-page optimisation, technical and local SEO and supporting visibility across AI search platforms. IT has been given the task of organic revenue contribution and capturing new demand across search.

‘As we continue to scale, it’s crucial that our visibility reflects the strength we’ve built across other channels. We have ambitious revenue targets as a brand, and Verde has already begun working towards meeting these revenue goals through organic search,’ says Dominic Corr, Sofa Club digital marketing director.

‘Sofa Club is a standout brand in the UK furniture space, with a strong identity and an engaged audience. Our role is to ensure its organic performance matches that strength, with a key focus on building organic revenue, while exploring the future of AI search. There’s a significant opportunity to unlock further growth across both traditional and emerging search channels,’ says Joe Hale, Verde Digital founder.


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