A West Midlands independent flooring retailer has opened its second store.
Solihull Flooring has opened a 1,092sqft branch in Studley on Alcester Road. The new unit, 12 miles from its Shirley store, ends a two-year search for premises after plans expand into Longbridge fell through.
‘We’re well established in Shirley and now steadily building up a customer base in Studley. We aim to be here for the long term. We are finding the market really busy because we have built that strong reputation through word-of-mouth and with returning customers. We cater for all budgets, whether it is flooring at £10 a sqm or £110,’ says Wes Fenton, Solihull Flooring director.
Fenton and Richard Stocks founded the business in 2025. ‘We started out as sub-contract carpet fitters but, when we started our own business, we were determined to employ our own team of fitters. It helps ensure the quality of our work,’ he says.


