ABINGDON FLOORING EDITOR’S CHOICE Product of the Year (Flooring)

Bringing the natural look of wool with all the practicality and easy living of Stainfree, Abingdon Flooring’s Country Collection is the Editor’s Choice Product of the Year (Flooring).

For some, the look of wool carpet is just too hard to resist as the perfect addition to a period townhouse or historic country cottage, and with the ability to create a sense of elegance in modern homes too, wool carpet’s appeal is unyielding. However, a price premium and worries about care in a busy family home mean that many will look to alternatives.

With the launch of the Country Collection, Abingdon Flooring has answered these worries with an affordable carpet that recreates the look of wool carpet with all the practicality of a Stainfree lifetime stain warranty.

Using a specially developed Stainfree yarn that combines a matt lustre with a Berber fleck, Abingdon Flooring’s designers have created three textured loop styles to enhance that classic wool carpet style.

Linear, Herringbone and Weave designs capture the charm and rustic texture of chunky wool loop carpets, adding sophisticated detail with subtle textured patterns. Each carpet comes in a range of beige tones and restful neutral grey hues like Elephant.

‘The Country Collection is a first for Abingdon Flooring and so we’re delighted to have been given this award. The yarn’s impressive matt effect and clever Berber fleck show just what’s possible with the latest generation of bleach-cleanable fibres. We think these chunky loop piles look every bit as good as their wool counterparts, but they are bleach cleanable and more affordable. What’s more, the Berber fleck is also great at covering up dust and dirt between vacuuming,’ says Charlotte Coop, Abingdon Flooring head of marketing.

As with many other carpets from Abingdon Flooring, the Country Collection is proudly made in Britain. Coming in widths of 2.5m, 4m and 5m, the collection delivers value in every size of room. The range is now available for stores on a dedicated POS lectern.

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