Vietnam’s furniture industry has experienced remarkable growth, fuelled by its strong export performance and competitive manufacturing advantages, making it a key player in the sector.
The 16th Vietnam International Furniture and Home Accessories Fair (VIFA EXPO 2025) attracted 659 exhibitors, including 317 from Vietnam and 342 exhibitors from 19 other countries and territories, from 5-8 March.
The product mix was diverse, featuring 61% furniture; 19% furnishings; 8% handicrafts and 12% hardware, machines, wood materials and services.
VIFA EXPO 2025 saw 20,215 visitors, including 7,546 international visitors from 83 countries and territories. These visitors primarily hailed from China, USA, UK, EU, South Korea, Japan, Taiwan, India, Malaysia and Australia alongside new markets such as Argentina, Nepal and Ghana. The international buyer breakdown saw 56% from Asia; 17% from Europe; 18% from the Americas; 8% from Oceania and 1% from Africa.
The event was highly successful in fostering business connections, with 42% of buyers expressing interest in placing orders; 23% seeking new products and services, and 14% aiming to expand their networks. 8% of surveyed buyers were interested in orders exceeding US$1m. Initial findings from exhibitors found that 84% secured contractual agreements during the event and orders of at least US$200m were placed.
The exhibition solidified its position as a leading furniture exhibition brand in Asia and the oldest in Vietnam, with its 17-year history and 16 successful editions, drawing international buyers seeking high-quality, export-standard furniture sources.
VIFA EXPO offered engaging activities and support programmes for visitors and international buyers, such as industry seminars; shuttle buses; official hotels; VIP buyer complimentary hotel stays; factory tours; airport support and a gala dinner: not only a trade event but also a crucial bridge for the global furniture community to meet Vietnamese suppliers.
