Dreams marks manufacturing anniversary

Dreams has celebrated two decades of bed and mattress manufacturing in the West Midlands.

The Oldbury site first opened in 2003 with just 13 members of staff. Today it has a 250-strong team of specialists spanning quilting, sewing, fabric cutting, upholstery, tape edging, mattress building and frame and draw assembly. 

Today 60% of the mattresses Dreams sells are handmade at the site. 

The factory sits at the heart of Dreams’ West Midlands operations hub. In addition to the Oldbury site, the region is also home to three distribution sites and eight stores. Dreams employs more than 500 people in the West Midlands.

‘This is a really special moment for our business. I want to say a huge thank you to every single colleague who has played a part over the last two decades. We’re incredibly proud that today the majority of our market-leading, quality products are handcrafted in Britain, right here in the West Midlands. Our manufacturing sector is world-leading and we want to play our part in inspiring the next generation of highly skilled bed and mattress makers,’ says Jonathan Hirst, Dreams ceo.

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