Interiors chain JYSK will open its latest store format this month.
The chain has converted its Bolton store to the new XL format.
This has seen an increase of floorspace of 7% to 13,138sqft and a 20% rise in warehouse capacity.
The format allows for more products, improved displays and for the first time selling what were previously online only products instore.
‘JYSK Bolton is our most exciting UK store launch to date, it is our first XL store, and it has been designed to improve customer shopping experiences. Our Bolton customers will have seen the transformation of the Bolton store over the past three months, and we’re delighted to unveil all the hard work from the JYSK teams. Dedicated customers will see that the XL concept differs from our usual store format, now featuring more space and inspiration, as well as a wider product assortment, increased stock, and more creative and stylish displays. Not only this, but we’re pleased to include furniture and accessories from our assortment that are normally only exclusively available online,’ says Ciaron Hearns, JYSK sales and marketing manager, UK & Ireland.
The store will open on 17 August.
