Lifestyle Floors, a leading brand within Headlam, is the winner of Best Retail Display/Point of Sale (Flooring) in the Interiors Monthly awards. The reader-voted award recognises the multi-million pound investment in Lifestyle Floors’ new suite of best-in-class POS. Driven by feedback from Lifestyle Floors’ customers and sales team, the POS has been completely redesigned to make it easier to update graphics and ranges, and to display more ranges in a smaller footprint, while its modern design is helping retailers maximise showroom impact.
The new suite features tailored units for each product category, including carpet wall units, standard and mini lecterns, vinyl wall units and mid-floor displays, as well as hard flooring wall units, and 18 and 9-slot mid-floor displays.
Key benefits of the new POS include: displaying more ranges in a smaller footprint – improved space efficiency without reducing choice; modern design with lifestyle imagery and lighting to attract attention and inspire customers; standardised samples in two sizes that are fully interchangeable and easy to manage, with clear labelling on sample books for faster, more confident product identification; and easy to update, designed to evolve with the range.
Launched in March, it has already been installed in more than 200 retail locations, with more than 1,000 individual units rolled out and many more planned.
‘The new POS has transformed our showroom. The stands are well lit, which really entices customers as they pass by. I’m over the moon with how the finished product looks,’ says Wilky’s Flooring, of Droylsden, Manchester.
‘We set out to create a best-in-class point of sale solution for our customers. A key part of its success is the collaborative approach, shaped by insight from our sales teams and customers alike, which has resulted in a solution that genuinely supports our customers – not just in how it looks, but in how it works
day to day.
‘Thank you to all the readers who voted for us: it’s fantastic to see the new POS recognised in this way, and we truly appreciate the support,’ says Jo Haddon, Headlam group retail marketing director.
With a focused product range and now an award-winning POS suite, Lifestyle Floors – backed by the scale and expertise of Headlam – continues to support retail partners in delivering an outstanding showroom experience. Retailers can see the POS on Lifestyle Floors’ stand at The Flooring Show.
