Breasley is gearing up for appearing at the Bed Show this month, bringing headline launches and a refreshed experience to stand E30. Expect an authoritative, retail-ready line-up from the agile sleep brand, with products that look sharp on the shop floor and are engineered to perform for customers.
Taking centre stage is a new trio within the Uno Exclusive Collection: the Uno Exclusive Natural mattresses.
These foam-only models have been designed to balance pressure relief with dependable support, and debut Breasley’s premium Uno WoolBlend quilted cover: a soft, tough, wool-rich fabric that elevates breathability and delivers a luxurious feel.
Beneath the surface, the new Uno 7-Zone support system targets shoulders, hips and lumbar precisely, helping alignment while encouraging airflow for a cooler, more hygienic night’s sleep. Available in firm, medium and plush comfort levels, there is a precise option for back, side and combination sleepers alike.
Alongside the Natural launch, Breasley will spotlight proven favourites from the current Uno E-Volve, Zen and Exclusive ranges. The display has been designed to give buyers a clear good–better–best journey, complete with the confident aesthetics, specifications and back-of-house reliability that keep customers happy and returns low.
For retailers searching for ultra-premium, the Salus Wellbeing range will be out in force. The Sequoia 12,000, Daintree 10,000 and Monteverde 8,000 luxury toppers all use premium fabric covers with high-quality natural materials and Breasley’s advanced Salus Sleep Technology. The combination results in indulgent, responsive comfort engineered to rejuvenate sleep and enhance overall wellbeing: an aspirational upgrade path with compelling consumer appeal.
Breasley’s offer extends beyond mattresses, with pillows, toppers and tailored base solutions, including bespoke ottoman designs and the Bed In A Box collection on display.
These ranges have been developed to make add-on sales simple and help retailers evolve floor displays quickly and profitably.
This year Breasley will also champion its manufacturing capabilities, which have allowed it to partner with small, medium and large retailers to develop own-brand sleep products: from high-volume, one-stop programmes to smaller, highly curated collections that help retailers stamp their authority across their consumer base.
The team’s end-to-end expertise removes the hassle from new product development, component sourcing, design, manufacture and distribution, so retailers can focus on selling.
