GNG Group solidified its position in the bed industry by unveiling additions to its Komfi range at the Bed Show, focusing on luxury, innovation and sustainability.
Infinity, which represents the pinnacle of Komfi’s luxury and innovation, combines the cooling benefits of TrueGel with the breathability of TrueAir foam. The luxurious materials not only offer superior airflow and pressure relief but are also tailored to adapt to the body’s movements, ensuring comfort throughout the night. A standout feature is adaptability through a zip-and-link option, allowing a mattress to offer two distinct feels, making it suitable for partners with different sleep preferences.
Sustainability is another key theme for GNG’s product launches. Ocean, the Harmony collection’s highlight, combines eco-friendly Seaqual covers made from recycled ocean plastics, with GNG’s signature Ecofoam, crafted from 100% recycled materials. This sustainable yet affordable mattress delivers comfort without compromising the environment, or the consumer’s budget. A carbon-neutral mattress from a carbon-neutral manufacturer, Harmony continues to reflect GNG’s dedication to both quality and environmental responsibility.
GNG also elevated the KomfiMed collection by introducing a new quilted cover, adding an extra touch of elegance. The GelMed Hybrid model, designed with TrueGel technology, medically proven foam, and pocket springs, ensures enhanced pressure relief, spinal alignment and temperature regulation. The combination is designed to create a mattress that supports various sleep styles while offering luxurious comfort, appealing to a broad consumer base.
One of the key messages that GNG aimed to convey at the show was that Komfi is not just an entry-level brand. With its comprehensive range, GNG offers a hierarchy of products designed to meet the sleep needs and preferences of all consumers, from those seeking affordable, eco-conscious options to those in the market for premium, luxurious sleep experiences.
The Komfi Unity collection continues to expand as well, offering retailers short lead times, UK manufacturing and delivery options. This means retailers can stock up without the burden of container costs or tying up capital in inventory.
