Flooring giant Interface is to abandon carbon offsetting to focus on carbon reduction and storage.
The manufacturer will make the switch from next year, and has already stopped selling its Carbon Neutral Floors collection. Interface will offer verified carbon credits for all customer purchases through to the end of 2024.
‘We’re “all in” on solving the climate crisis. We’ve made incredible progress in our 30-year sustainability journey, and we’re committed to achieving our ambitious environmental sustainability goals without carbon offsets,’ says Laurel Hurd, Interface ceo. ‘Carbon negative carpet tile changed everything for Interface. We now know it’s possible to store more carbon than we emit – and we believe we can accomplish this across our product portfolio, from carpet tile to resilient flooring. We want to challenge ourselves and others to become carbon negative, enterprise wide, without offsets. We hope to continue to inspire the industry to join us to make an even bigger impact through our collective action focused on absolute carbon reduction.’
‘Our carbon plan is simple: Avoid. Reduce. Store. Inspire,’ says Liz Minné, interface head of global sustainability strategy. We’re doubling down to store more carbon than we emit across our entire enterprise. We’re avoiding and reducing emissions throughout our product manufacturing, our business operations, and our supply chain, and working to store more carbon in our products. We’ve been charting this course for 30 years, and we won’t stop until we achieve carbon negativity, without offsets, by 2040. And we hope we inspire others to do the same.’