Next generation: The further development of the Platinum brand signals the end for foam
Leading mattress component supplier John Cotton Nonwovens has won multiple awards for its innovative and forward-thinking solutions over many years. In 2021and 2022 it won two Bed Industry awards as Component Supplier of the Year, for the development of its polyester foam alternative products under the Platinum brand.
Through investment in its proprietary technology, it is now possible to create the same level of comfort and support as foam with polyester fibres. Using the company’s new state-of-the-art ovens, and technically advanced fibres, it has engineered polyester foam products suitable for upholstery and bedding.
The first in this series was Platinum Eco, launched in March 2021 as the credible performance polyester component able to replace foam within a mattress or upholstery. Following on from this development, the company sought to enhance the product further and increase the level of resilience and comfort, providing a luxurious product with support in a multi-directional orientation. ln 2022, Platinum 3D was launched as the next generation of the Platinum series. With a three-dimensional supportive structure, it has been engineered to provide unparalleled comfort and support due to its unique and technically advanced blend of spiral crimped conjugate fibres and a superior Japanese elastomeric binder fibre.
Platinum 3D has all the added benefits of Platinum Eco, including:
Long-lasting performance: Platinum 3D provides the same recovery and durability as foam, and to ensure long-lasting performance numerous testing protocols using standard methods in its in-house UKAS accredited laboratory have been employed: EN1957 – on mattress roller testing; EN1725 – edge seat testing and BS7397 – severe impact bespoke triangular roller test.
Favourable microclimate: using the Custom 8 technology, coupled with infrared, the company can demonstrate the favourable micro-climate offered by Platinum 3D. The open non-woven structure allows moisture vapour to migrate freely throughout layers and offers increased breathability and comfort.
Free from FR chemicals: Platinum 3D does not require the addition of FR chemicals as foam does.
Environmentally friendly: Platinum 3D is made from an eco-friendly blend. It is 100% recyclable at the end of life, having the option to upcycle into an alternative product such as loft insulation.
Platinum 3D brings superior quality and performance as an alternative component to foam within a mattress. Many bed brands, such as Millbrook, Hypnos, Aspire and Sleepeezee, are replacing components within their mattresses that would have once been foam with Platinum 3D. They believe the added benefits and new approach to environmentally sustainable design all of which are now available, alleviate any requirement for designing hybrids. Clearly this brings tremendous value to any mattress range without the need to use foam, for the very first time.
